Industries Taiwan · 23 Media Group

The trade-intelligence company with a media-powered growth engine.以媒體為成長引擎的貿易情報公司。

We help Taiwan's manufacturers reach the world — and give them a "Bloomberg terminal" for global trade to do it. The magazine wins the audience; the data terminal is the business.我們協助台灣製造商走向世界——並提供一個面向全球貿易的「彭博終端機」。雜誌贏得受眾,數據終端機才是真正的生意。

A plain-English overview for investors給投資人的白話總覽
$475B
Taiwan annual exports (2024) — a giant, underserved market2024 台灣年出口額——龐大且未被充分服務的市場
3 layers3 層
Media · Data terminal · Verified trust媒體 · 數據終端機 · 驗證信任
8–15×+
Revenue multiple of data businesses (vs ~5× media)數據型企業的營收倍數(媒體約 5×)
$0
Outside capital raised — founder-funded, built lean未募外部資金——創辦人自資、精實打造

Start here從這裡開始

The 60-second version60 秒看懂

If you remember nothing else, remember these five lines.就算其他都忘了,記住這五句話。

🏭
Taiwan makes the world's hardware台灣製造全世界的硬體Chips, machine tools, automation, electronics. Thousands of excellent factories — most of them invisible to the global buyers who need them.晶片、工具機、自動化、電子產品。數千家優秀工廠——但大多數對需要他們的全球買家而言是隱形的。
🔎
They can't find each other彼此找不到對方Suppliers don't know which buyers to target; buyers can't find or trust the right suppliers. The information exists — but it's scattered across dozens of sources, with no single hub you can trust.供應商不知道該鎖定哪些買家;買家找不到、也無法信任對的供應商。資訊是存在的——但散落在數十個來源,沒有一個可信賴的單一樞紐。
📰
We start with a magazine我們從一本雜誌開始A credible English-language publication that features Taiwan's industrial leaders — building a trusted audience of exactly the right companies. Cheap to run, funded by partners.一本可信的英文刊物,報導台灣的產業領袖——建立一群正是我們需要的、可信任的受眾。營運成本低,由合作夥伴資助。
📟
Then we sell them the terminal接著賣他們終端機A subscription "Bloomberg for trade": who to sell to abroad, customs & shipping signals, competitor maps, verified buyer data. This is the real, recurring revenue.訂閱制的「貿易版彭博」:該賣給海外哪些買家、海關與貨運訊號、競爭對手地圖、經驗證的買家數據。這才是真正的經常性收入。
📈
That makes it a data company, not a media company這讓我們成為數據公司,而非媒體公司Media sells for ~5× revenue. Trade-data platforms become billion-dollar businesses. We're building the second, using the first as the front door.媒體約以 5× 營收估值;貿易數據平台則能成為十億美元級企業。我們打造的是後者,並以前者作為入口。

The strategy策略

Two proven playbooks, fused into one company兩套經驗證的劇本,融合為一家公司

We're not inventing a business model — we're combining two that already worked, in a market that has neither.我們不是在發明商業模式——而是把兩套已被驗證的模式,結合在一個兩者皆無的市場裡。

Wins the audience贏得受眾
📰The Industry Dive playbookIndustry Dive 劇本
B2B vertical media that turns a niche audience into revenue through lead generation and intelligence — proven all the way to a $525M exit.將利基受眾透過名單開發與情報轉化為營收的 B2B 垂直媒體——一路驗證到 5.25 億美元的出售
Monetizes it as data以數據變現
📟The Bloomberg playbook彭博劇本
A subscription data terminal that becomes mission-critical infrastructure — $10B+ a year, valued like data, not media.成為關鍵基礎設施的訂閱制數據終端機——年營收逾 100 億美元,以數據而非媒體估值。
🔗 Fused for Taiwan trade — with a moat neither original had alone: face-to-face access to decision-makers, a verified-trust layer, and a government channel in development (TAITRA).🔗 為台灣貿易而融合——擁有兩套原型各自所沒有的護城河:與決策者面對面的接觸、驗證信任層,以及發展中的政府通路(TAITRA)。

The problem問題

A $475-billion export market with no single source of truth一個 4,750 億美元、卻沒有單一可信來源的出口市場

Two sides that need each other — and no trusted place where they meet. The data exists; it's just scattered everywhere.兩端彼此需要——卻沒有一個可信任的交會之處。數據是存在的,只是散落各處。

🇹🇼Taiwan suppliers台灣供應商
  • World-class products, but hard for the right buyers to discover世界一流的產品,卻難被對的買家發現
  • Don't know which foreign buyers to target不知道該鎖定哪些海外買家
  • The market intel exists — but it's spread across dozens of sources市場情報存在——卻分散在數十個來源
  • You must already know what to look for; no single hub to trust你得先知道要找什麼;沒有可信任的單一樞紐
🌎Global buyers全球買家
  • Want to diversify away from single-country supply想分散、降低對單一國家供應的依賴
  • Can't easily find qualified Taiwan suppliers不易找到合格的台灣供應商
  • Can't verify who is real and reliable無法驗證誰真實可靠
  • No central source of truth for trade data貿易數據沒有一個中央可信來源
We become the one trusted hub in the middle — pulling the scattered data into a single place you can know and trust: credibility (the magazine), intelligence (the terminal) and proof (verification). Whoever owns that hub owns the most valuable position in the market.我們成為中間那個唯一可信的樞紐——把散落的數據匯整到一個你能理解並信任的地方:公信力(雜誌)、情報(終端機)與證明(驗證)。誰擁有這個樞紐,就擁有市場上最有價值的位置。

What we're building我們在打造什麼

One company, three stacked layers一家公司,三層堆疊

Each layer feeds the one below it. The top builds the audience; the middle makes the money; the bottom locks in trust and recurring revenue.每一層餵養下一層。最上層建立受眾;中間層創造營收;最下層鎖住信任與經常性收入。

Top of funnel漏斗頂端
📰The Magazine — Industries Taiwan雜誌——Industries Taiwan
Authority and an owned audience of Taiwan-industry decision-makers and global buyers. Funded by government/TAITRA partners and paid features — it runs at break-even. Its job is reach and trust, not profit. (This is the "Industry Dive / Forbes" playbook.)公信力,以及一群由台灣產業決策者與全球買家組成的自有受眾。由政府/TAITRA 夥伴與付費報導資助——以損益兩平運作。它的任務是觸及與信任,而非利潤。(這就是「Industry Dive/富比士」劇本。)
feeds餵養
The business真正的生意
📟The Trade Intelligence Terminal貿易情報終端機
A Bloomberg-style data platform: best-fit global buyers, customs & bill-of-lading signals, company intelligence, competitor and market maps, alerts. Sold as annual subscriptions + data products. High margin, recurring — the engine that scales.彭博式的數據平台:最契合的全球買家、海關與提單訊號、公司情報、競爭對手與市場地圖、即時提醒。以年度訂閱+數據產品銷售。高毛利、經常性——可規模化的引擎。
reinforced by受其強化
Recurring trust經常性信任
The Verified Supplier layer驗證供應商層
Factory verification is handled by an accredited inspector (SGS); our platform delivers the report — U.S. buyers request it, and the supplier grants access in one click. The badge expires every 12 months, so it renews (the SGS / EcoVadis model) — recurring revenue plus a proprietary registry of who's real.工廠驗證由具公信力的檢驗機構(SGS)執行;報告透過我們的平台交付——美國買家提出索取,供應商一鍵即可授權查看。標章每 12 個月到期、因而需續約(SGS/EcoVadis 模式)——帶來經常性收入,以及一份「誰是真的」的專有名錄。

See it live實際體驗

The terminal already exists — try it終端機已經存在——馬上試用

This isn't a mockup. The Bloomberg-style buyer terminal is built and clickable — and it adapts to desktop and phone.這不是樣板示意圖。彭博式的買家終端機已經做好、可以點擊——並會自動適應桌機與手機。

industries-taiwan-terminal-demo.pages.dev

Why it compounds為什麼會複利

The flywheel飛輪

The reason this is more than the sum of its parts: every layer makes the next one cheaper and stickier.這就是整體大於部分之和的原因:每一層都讓下一層更便宜、更具黏性。

1
Magazine builds audience雜誌建立受眾
Trusted reach into Taiwan industry — at near-zero customer-acquisition cost.以近乎零的獲客成本,可信地觸及台灣產業。
2
Audience buys the terminal受眾購買終端機
Warm, qualified suppliers convert to paid subscriptions.溫熱、合格的供應商轉化為付費訂閱。
3
Usage creates data使用產生數據
Every search and match enriches a proprietary trade graph.每一次搜尋與媒合都豐富了專有的貿易圖譜。
4
Verification adds trust + ARR驗證帶來信任+ARR
The badge renews yearly and makes the magazine more authoritative.標章每年續約,也讓雜誌更具權威。
↻  …which makes the magazine stronger, and the loop runs again — faster each turn.↻  ……這又讓雜誌更強,循環再次啟動——一圈比一圈快。

How we win customers我們如何贏得客戶

The acquisition engine — paid for by grants獲客引擎——由補助買單

We don't cold-sell software. We start by featuring a CEO in our quarterly magazine — the interview puts us face-to-face with the decision-maker, and a grant covers the cost of getting there.我們不靠陌生推銷軟體。我們先在季刊報導一位執行長——專訪讓我們與決策者面對面,而補助支付了過程的成本。

1
📸 Interview + photoshoot專訪+拍攝
For the quarterly magazine. Funded by IDIPC + grants — so customer acquisition costs us almost nothing.為季刊製作。由 IDIPC+補助資助——所以獲客幾乎零成本。
2
⬆️ The upsell升級銷售
Featured first, trust built — then we offer the paid program. The recognition is earned; the program is the revenue.先報導、建立信任——提供付費方案。表彰是贏得的;方案才是營收。
3
📦 They adopt the program採用方案
Articles → lead gen → the intelligence terminal. A one-time feature becomes a recurring account.文章 → 名單開發 → 情報終端機。一次性報導變成經常性客戶。
4
🎤 Event at the local IDIPC在當地 IDIPC 辦活動
We host an event that books the next round of interviews — refilling the funnel.我們舉辦活動,預約下一輪專訪——重新填滿漏斗。
↻  Each event feeds more interviews — a self-refilling, grant-subsidized pipeline.↻  每場活動帶來更多專訪——一條自我填補、由補助支持的管道。
💬 We are in front of decision-makers. Every relationship starts in a recorded interview with the company's owner or CEO — not a cold email. Direct access, built-in trust, and a grant pays for the meeting.💬 我們就在決策者面前。每段關係都始於與公司負責人或執行長的錄影專訪——而非陌生信件。直接接觸、內建信任,而且由補助支付這場會面。

What the upsell delivers升級方案提供什麼

📝
Curated yearly articles全年精選文章
Ongoing editorial that keeps the company visible all year — not a one-off feature.持續的編輯內容,讓公司全年保持曝光——而非一次性報導。
🌐
Translated, on-demand articles隨選翻譯文章
English / bilingual content on request — reach global buyers in their language.依需求提供英文/雙語內容——用買家的語言觸及他們。
🎯
Lead generation名單開發
A dedicated landing page + QR capture + buyer intelligence that surfaces interested buyers.專屬到達頁+QR 擷取+買家情報,浮現有興趣的買家。
📟
Intelligence platform access情報平台存取
The trade terminal — which breaks down into:貿易終端機——可細分為:
Market intelligence市場情報Sales intelligence銷售情報Campaign intelligence行銷活動情報+ more+更多

How we make money我們如何賺錢

Three revenue streams, one audience三條營收來源,一群受眾

We sell the same trusted relationship three ways — and turn one-time media buys into recurring revenue.我們把同一段可信關係用三種方式變現——並把一次性媒體採購轉為經常性收入。

🎫
Market-access packages市場進入方案
A bundled program priced to the supplier's revenue — the grant-subsidized entry point that funds growth.依供應商營收定價的組合方案——由補助支持的入口,資助成長。
Lands the account拿下客戶
📟
Terminal subscriptions終端機訂閱
Annual seats + data products + custom intelligence reports. The recurring, scalable, high-margin core.年度席次+數據產品+客製情報報告。經常性、可規模化、高毛利的核心。
Recurring ARR經常性 ARR
Verification renewals驗證續約
SGS runs the factory verification; our platform delivers it — U.S. buyers request the report, suppliers grant access in one click. The 12-month badge renews because a stale one loses its value.SGS 執行工廠驗證;報告由我們的平台交付——美國買家索取報告,供應商一鍵授權。12 個月標章會續約,因為過期標章就失去價值。
Enforced ARR強制性 ARR

Priced to grow with the customer定價隨客戶一同成長

The base package is priced on the supplier's revenue — so the whole market can enter cheaply (volume) and large exporters pay more. Accounts then expand through usage credits, advertising and upsells — classic land-and-expand.基礎方案依供應商營收定價——讓整個市場都能以低價進入(衝量),大型出口商則付更多。客戶接著透過用量點數、廣告與加購擴張——典型的「先進入再擴張」。

Base基礎
Package price scales with the supplier's revenue — volume across the whole market方案價格隨供應商營收調整——覆蓋整個市場的量
+ Credits+點數
Usage-based: buyer reveals, exports, enrichment, reports依用量:買家解鎖、匯出、資料增益、報告
+ Ads & upsells+廣告與加購
Advertising placements, deeper intelligence, outbound add-ons廣告版位、更深入的情報、外撥加購

Large exporters (~$30M+ revenue) reach the $75–100K range; the broad base enters far lower. Every account also renews annually — the terminal subscription and the Verified-Supplier badge. Volume base + expansion + renewals = compounding revenue.大型出口商(營收約 3,000 萬美元以上)落在 7.5 萬–10 萬美元區間;廣大基礎客群則低得多。每個客戶也都年度續約——終端機訂閱與驗證供應商標章。衝量基礎+擴張+續約=複利成長的營收。

Why this can be big為什麼這能做大

Media sells once. Data compounds.媒體只賣一次,數據會複利。

The same revenue is worth far more as a data business than as a magazine. The companies in our space prove the ceiling.同樣的營收,作為數據業務遠比作為雜誌值錢。我們這個領域的公司證明了天花板。

Industry Divemedia — what we copy up top媒體——我們在頂端複製的
~$525M
Panjiva → S&Ptrade data, acquired貿易數據,被收購
acquired被收購
Sayari → TPGtrade data, PE-backed貿易數據,私募入主
PE deal私募交易
Altana AItrade-data unicorn貿易數據獨角獸
~$1B
Kplertrade-data platform貿易數據平台
~$5B target目標約 $5B
Bloombergthe archetype terminal終端機原型
$10B+ / yr
Illustrative scale, not a valuation. Media businesses are valued at ~3–6× revenue; data & information-services at ~8–15×+. We use the media engine to build a data business — and aim to be valued like one.為示意規模,非估值。媒體業務約以 3–6× 營收估值;數據與資訊服務約 8–15×+。我們用媒體引擎打造數據業務——並以數據業務的標準被估值為目標。

The plan計畫

How we get there我們如何抵達

Sequenced by geography and revenue — deliberately bootstrapped, milestone by milestone.依地理與營收分階段——刻意自力經營,逐一達標。

Phase 1 · now第一階段 · 現在
Taiwan first台灣優先
Sell magazine features + terminal access to Taiwan suppliers. Generate revenue here first.向台灣供應商銷售雜誌報導+終端機存取。先在這裡產生營收。
Milestone里程碑
~$2M revenue約 $2M 營收
The trigger that funds the next phase — reached without raising capital.啟動下一階段的觸發點——無需募資即達成。
Phase 2第二階段
US expansion美國拓展
Stand up US operations as the second market once the milestone is cleared.達標後,將美國營運作為第二個市場建立起來。
Phase 3 · later第三階段 · 之後
Two-sided platform雙邊平台
Flip it: give global buyers data to discover and research Taiwan suppliers. The marketplace completes.反轉:提供全球買家數據,去發現與研究台灣供應商。市集就此完整。
🌏  Taiwan is the wedge. The same playbook is a repeatable model — proven here, then replicated for the next export economy (Vietnam, India, Mexico…).🌏  台灣是切入點。同一套劇本是可複製的模式——在這裡驗證後,再複製到下一個出口經濟體(越南、印度、墨西哥……)。

Partnership, not competition夥伴關係,而非競爭

We complete TAITRA — we don't compete with it我們補全 TAITRA——而非與之競爭

TAITRA is Taiwan's official trade-promotion body. They put suppliers in the room; we tell them which room, which buyer, and why. Two halves of one journey — and the channel distributes us.TAITRA 是台灣官方的貿易推廣機構。他們把供應商帶進會議室;我們告訴他們是哪間會議室、哪位買家、以及為什麼。一段旅程的兩半——而這個通路也為我們鋪貨。

🤝TAITRA — the execution layerTAITRA——執行層
  • In-person meetings & buyer hosting實體會議與買家接待
  • Trade shows, pavilions & delegations商展、形象館與代表團
  • Government subsidy & official trust政府補助與官方信任
  • On-the-ground relationships在地關係
+
📟Industries Taiwan — the data layerIndustries Taiwan——數據層
  • Which global buyers to target (ICP)該鎖定哪些全球買家(ICP)
  • Customs, shipping & competitor signals海關、貨運與競爭對手訊號
  • Market maps & the trade terminal市場地圖與貿易終端機
  • The Verified-Supplier trust mark驗證供應商信任標章
Together = the full stack. We feed their meetings with targets and intelligence; they convert our data into in-person deals. We don't replace the government channel — we make it sharper, and it distributes us at near-zero cost. Execution + data, not one or the other. (Status: this TAITRA partnership is in active development.)兩者合起來=完整堆疊。我們為他們的會議提供目標與情報;他們把我們的數據轉化為實體成交。我們不取代政府通路——而是讓它更精準,並以近乎零成本為我們鋪貨。執行+數據,而非二擇一。(狀態:與 TAITRA 的此合作關係正在積極發展中。)

Why now為什麼是現在

The supply chain is re-wiring — at trillion-dollar scale供應鏈正在重新佈線——以兆美元規模

Global supply chains are being re-mapped right now, and Taiwan is moving with the demand — into the U.S. and into new buyer relationships that all have to be found, targeted and verified.全球供應鏈正在重新繪製,台灣也隨需求移動——走入美國、走入全新的買家關係,而這些都必須被找到、鎖定與驗證。

$1.7T+
Announced U.S. manufacturing investment (reshoring + FDI)已宣布的美國製造業投資(回流+外資直接投資)
244,000
Reshoring & foreign-investment manufacturing jobs in 2024 alone光是 2024 年的回流與外資製造業職缺
$165B
TSMC's U.S. investment — a Taiwan company, the largest FDI in U.S. history台積電的美國投資——一家台灣公司,美國史上最大的外資直接投資
🔗 This is a tailwind, not a threat. Buyers are re-mapping who they source from, and Taiwan firms are expanding abroad — every one of them has to find, target and verify new partners. That re-mapping is exactly what our hub monetizes.🔗 這是順風,而非威脅。買家正在重新規劃供應來源,台灣企業也在向海外擴張——他們每一個都必須尋找、鎖定並驗證新夥伴。這場重新佈局,正是我們的樞紐變現之處。

Why us為什麼是我們

Moats a pure data startup can't easily buy純數據新創難以輕易買到的護城河

Competitors like Altana and Kpler had to spend heavily on distribution and trust. We get them built in.Altana、Kpler 等競爭者必須在通路與信任上重金投入。我們則是內建這些。

🏛️
Government channel (TAITRA — in progress)政府通路(TAITRA——洽談中)
We're building distribution, subsidy and in-person execution with Taiwan's official trade body — a warm path to thousands of suppliers. Partnership in active development.我們正與台灣官方貿易機構建立鋪貨、補助與實體執行的合作——通往數千家供應商的溫熱路徑。合作關係積極發展中。
📰
Owned media audience自有媒體受眾
The magazine gives us authority and near-zero-cost customer acquisition — the expensive part of any data business.雜誌帶來公信力與近乎零成本的獲客——這正是任何數據業務最昂貴的部分。
A trust layer competitors lack競爭者缺乏的信任層
Verification adds a human credibility mark on top of raw data — and a recurring revenue stream with it.驗證在原始數據之上加了一層人為的公信標章——並隨之帶來經常性收入。
⏱️
Timing: supply chains are re-wiring時機:供應鏈正在重新佈線
Global buyers are actively diversifying sourcing. Demand to find and verify Taiwan suppliers is rising now.全球買家正積極分散供應來源。尋找與驗證台灣供應商的需求正在攀升。

Where we are我們的進度

Proven model, live traction — now scaling模式已驗證、已有進展——正要規模化

This isn't a deck for something that doesn't exist yet. The grant-funded engine is already running.這不是一份描繪尚不存在之物的簡報。由補助驅動的引擎已經在運轉。

First grant already secured已取得第一筆補助
We've already received our first grant from IDIPC — proof the grant-funded acquisition engine works, not just a plan.我們已取得來自 IDIPC 的第一筆補助——證明由補助驅動的獲客引擎確實可行,而非僅止於計畫。
🛠️
Founder-built創辦人親手打造
The founder is investing the time, product development, architecture and operations — built lean and hands-on.創辦人投入時間、產品開發、架構與營運——以精實、親力親為的方式打造。
🤝 What we're looking for: a strategic partner for operational cash flow — to scale an engine that is already proven and running, not to fund an idea.🤝 我們尋求的是:一位提供營運現金流的策略夥伴——把一個已驗證、已在運轉的引擎規模化,而非資助一個點子。

The one line一句話

We're building the trusted data layer for Taiwan trade.我們正在打造台灣貿易的可信數據層。

A media engine that wins the audience, a Bloomberg-style terminal that turns it into recurring revenue, and a verification layer that locks in trust. Built lean — and aimed at the data-company multiple, not the magazine one.一個贏得受眾的媒體引擎、一個把它轉為經常性收入的彭博式終端機,以及一個鎖住信任的驗證層。精實打造——並以數據公司的倍數為目標,而非雜誌的倍數。

📟   Magazine → Terminal → Trust   📈📟   雜誌 → 終端機 → 信任   📈

This overview is for information only and is not an offer to sell securities or a solicitation of investment. Market figures and comparable-company valuations are drawn from public sources and shown illustratively; they describe the category and ceiling we are building toward, not current results. Any investment discussion would be accompanied by formal materials and diligence.本總覽僅供參考,並非出售證券之要約或投資招攬。文中市場數據與可比公司估值取自公開來源並僅為示意;其描述的是我們所朝向的類別與天花板,而非當前實績。任何投資洽談皆將另附正式文件與盡職調查。

Industries Taiwan · 23 Media Group · prepared 2026 · companion to The Industry Dive Playbook and the Valuation & Comparables briefing.Industries Taiwan · 23 Media Group · 製作於 2026 · 與《The Industry Dive Playbook》及《估值與可比公司簡報》互為搭配。 Sources: Bloomberg/Wikipedia · Crunchbase · Forbes · CB Insights · SIIA · Eqvista · Reshoring Initiative · TSMC · CFR.